Education × Social Media × Content
FSC — Politehnica Timișoara
Making a university feel like a place where a career can start.
The context
The Faculty of Communication Sciences at Universitatea Politehnica Timișoara brings together communication, public relations, digital media and strategic communication.
The challenge
For prospective students, choosing a university is not only about the curriculum.
They also want to understand what their future could look like, what they can learn and where those skills can take them.
My role
Through my work with StartUp Career, I contributed to social media communication and editorial direction around the Faculty of Communication Sciences.
The approach
Instead of communicating education through a simple list of facts, the content focused on:
- opportunities
- career relevance
- student perspective
- accessible messaging
- editorial storytelling
- clear calls to action

The work
Social media content, copywriting, visual communication and editorial concepts designed to make the faculty and its opportunities easier to understand for prospective students.
The outcome
The project demonstrated how educational communication can move beyond information and become a bridge between an institution and the people it wants to reach.
Next project
FreshClick